Carvana (NYSE: CVNA), an industry pioneer for buying and selling used cars online, today announced a first-of-its-kind integrated brand partnership with basketball Hall of Famer, entrepreneur, and cultural icon Shaquille O’Neal, launching with the debut of the world’s first AI-powered Shaqbot.
“Designed to make car shopping simpler, easier, and more fun” according to this morning’s news release, “Shaqbot brings Shaq’s signature voice, wit, and personality into Carvana’s digital experience. The AI-powered assistant is built using real voice recordings and custom Shaq-approved response logic to help customers browse inventory, answer common questions, and make their online car-buying journey just a little more entertaining.”
Said O’Neal himself, “I’ve been buying and selling cars for years, and when I found Carvana, I really loved the ease and innovation of the brand. That’s what makes my partnership with Carvana so exciting,” “And now for other Carvana fans, they can have a little fun with Shaqbot, an assistant as smart, smooth, and good-looking as me.”
The Shaqbot is part of a broader collaboration between Carvana and O’Neal that includes curated vehicle selections, custom brand content, and a campaign hub at Shaqvana.com, all designed to amplify the best of Carvana’s platform, with Shaq’s personality layered in.
CVNA shares took on $2.27 to $364.04.
