Tesla’s (TSLA) sales in Europe continue to decline.
The electric vehicle maker reported that its sales in Germany, Europe’s biggest economy, fell by nearly 50% year-over-year in December.
Tesla sold 2,032 of its electric cars in Germany last month, a 48% decrease from December 2024 levels.
The December decline continued a downward trend that has been pervasive for Tesla across Europe over the past year.
Tesla’s total sales in Germany in 2025 declined 48.4% to 19,390 electric vehicles compared to 2024 figures.
The sharp decline for Tesla comes amid an otherwise growing electric vehicle market in Germany, which is Europe’s biggest automotive market.
Industry figures show that the total number of electric vehicles sold in Germany increased by 43.2% to 545,142 units in 2025.
Tesla’s sales in Germany and other European markets have been hurt by a consumer backlash against the company and its chief executive officer (CEO) Elon Musk.
Europeans turned against Tesla after Musk endorsed Germany’s far right political party and made disparaging remarks about immigration and the continent.
TSLA stock has risen 10% over the last 12 months to trade at $451.67 U.S. per share.
